When allergies make you so stuffy you suffer, that’s called “Stuffering”. At least, that’s what we call it with this campaign for Nasacort. We created a rallying cry campaign to “Stop the Stuffering” with videos and social ads and stories that bring the misery of nasal allergy congestion to life in a visceral, visual way that gets allergy sufferers saying “Yup, that’s me!” And boy, did they ever — in focus group after focus group.